Our Story

Like many people around the world, 2020 and 2021 marked major upheaval in the lives of AWAKE founders. After losing a parent in the pandemic, mourning a beloved grandmother, saying goodbye to two pets, grappling with severe depression, and navigating new motherhood in isolation, we were suddenly surrounded with the realities of life and death in the modern world.

Our founders’ diverse backgrounds as an Ordained Reverend, luxury events planner, Information Scientist, project manager, and business development professional ensure AWAKE’s services are grounded in spirit, science, and simplicity.

Committed to empathy, ethics, and the environment.

As women of strong principles and vision, we saw significant opportunity for today’s death services to better align with contemporary values. Now, AWAKE opens eyes to new possibilities for after life. Possibilities based on modern lifestyles, beliefs, and budgets.

Here for today’s families.

We connect people across diverse beliefs and cultures, supporting their healing journeys with proven grief rituals. Our non-denominational ceremonies are customized for your family and friends—and centered on honouring the spirit and life of your departed loved one.


Our Partners

Meet the teams behind the scenes.